About

Dolly

Sometimes you don't need the large-scale, strategic research Leapfrog specialises in, you just need simple answers to simple questions. That's where Dolly fits in.

Dolly's dedicated to smaller, self-contained projects which are about tactical issues. It's the ideal way of carrying out a fast-turnaround comms check or an initial sift of new ideas without it costing you the earth.

Pick-n-Mix

An off-the-peg approach to research

Research often advocates complicated methodologies and 'tricks', but sometimes the questions aren't complicated enough to warrant it. The simpler the better.

Introducing Dolly Pick-n-Mix, a straightforward off-the-peg approach to research. Just buy the bundle you want, choose the options and away you go! All at an affordable fixed cost.

The results will be available within a week. Here's how it works:

Dolly — £5,000
Choose one of the basic ingredients and supplement with one of the sugar coatings

Dolly Double — £8,000
Choose two of the basic ingredients (either different or by doubling one up) and supplement with one of the sugar coatings

Chart of options

Of course, if there's something else you want, just ask.

Ideal for

  • advertising communication checks
  • packaging research
  • brochure evaluation
  • website research
  • NPD sifting

What you will get

  • briefing meeting (telephone)
  • project admin
  • recruitment
  • consumer incentives
  • voice recordings of sessions
  • pre-task input (if relevant)
  • management summary document, with verbatum quotes

* Assumes all southern fieldwork and meetings

Contact us

We love to listen

If you would like to find out more, call Sue Uttley on 01753 271400 or email sueuttley@leapfrogresearch.co.uk.

Dolly
13 High Street
Windsor
SL4 1LD